About

Lunarmedia, and the website, was registered and founded in 1999 by Anders Vindberg. Its physical daily operation are conducted from Copenhagen Denmark.

Company spirit

The Lunarmedia identity can be described through four pivotal adjectives: Relaxed, Adaptable, Powerful, and Serious. Relaxed as in we are comfortable knowing that we know more than others and that we know who to contact if not. Adaptable as in we are open towards new trends, subcultures, ideas, and technologies. Powerful as in we work with drive and momentum and at the same time are fast decision makers. Serious as in we leave no doubt behind!

Keeping all these considerations in mind a graphical expression was conceived that would signify powerful and serious corporate identity in conjunction with signals of relaxation and high levels of adaptability. To meet this challenge, two diverse cultures were combined to get the message across.

Barcelona

The city of Barcelona manages to cater for the demands of the modern world whilst ensuring that the new blends perfectly with the old – it appeals to the imaginative side of Lunarmedia.

Singapore

Economists describe Singapore as a modern miracle because it has built its success using one resource, its people. Lacking natural resources, Singapore’s strength is it’s hardworking, adaptable, goal-oriented, and resilient multicultural population – appeals to the hardcore business side of Lunarmedia.

Logo

The simple, slim, and wide typography of the logo symbolizes seriousness and sharpness. The rocket (icon) signifies power, speed and new adventures, while the smooth curves express a relaxed feel. Combined with the LUNARMEDIA name the message is glorious ventures, high-end technology and strong determination – yet in a relaxed and fun way. As a finishing touch LUNAR & MEDIA is given separate colours to clarify and enhance the meaning.

The rocket evolved through the following steps:

Earlier logo evolution is illustrated below.

Frequent asked questions

So, where is the proverbial “about us” page?

Yes, at first impression it is missing. But think about it. If you landed on a sub page somewhere on this website and wondered what this organisation was about, you would most likely go to the front page. As a result, the information about us is integrated into the homepage, second column, for immediate disclosure.

What blogging framework is lunarmedia.com using?

Lunarmedia.com is built on Composite C1, a Danish .Net CMS. One of their add-ons is a blog package which is used here.

Credits

We would like to say special thanks to the co-authors of this website. Several individuals and associates have made both indirect and direct contributions. With regard to the latter, we thank geist for a productive team effort elevating Lunarmedia's identity giving it increased focus and corporate direction, entailing everything from logo design to colour-combinations and vision statement.